4 results for Article, Blog post, Marketing and China
Meat sales and marketing company Sanger Australia, a subsidiary of Bindaree Beef Group, launched premium Aussie brand First Cut Beef in Shanghai in December 2015. The brand is now available to tens of millions of Chinese consumers through e-commerce giant JD.com.
The annual SIAL China trade expo in Shanghai is Asia's largest trade expo for food and beverage- and the ideal place to showcase premium Aussie produce. Check out this overview of Australia's beef offerings at SIAL China 2015.
With investment in new technologies and policy solutions, Australia can increase its production of food to meet new Asian demand while capitalising on Australia's strong global reputation for quality and safety
A new cross-continental facility based in Adelaide and Shanghai will forge closer ties in agricultural research and production.